How To Create A Great Campaign

1. Appealing headlineRemember to write an appealing headline. Use catchy and selling words that speaks for the offer you´re proposing.

   Short text
   Keep the text short and informative. Just write down the key selling points. The customer will contact you if the offer is interesting enough. Then he/she will be able to ask about more information.

   Price and notice
   Be absolutely clear about what the offer contains and the cost. No one likes a negative surprise, for example when the price rises because they have to ad something unexpected.

2. Date of expire If you don’t want the offer to last forever, remember to put in a date of expire.

3. Logo and address Put in your logo and address. It’s important that the customer recognizes the sender. This is one of many ways to build your company brand.

4. Preview before sending Use the preview button to update the send out with your input. This way you can se the final result before sending it out. If you’re not happy with your creation, just change it until you feel absolutely pleased with the result!

5. Clear, short and informative subject Make sure you have a clear, short and informative subject written in the subject space in the e-mail. This to make sure you catch the recipient’s interest, to make him/her opens the mail.

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